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Prof. Yilin Sun

Seattle College, USA

Dr. Yilin Sun, Professor, Emerita, former president of TESOL International Association (2014-2015). She has 40 years of experience in teacher education, leadership, assessment, and faculty professional development. Her research interests include TESOL, English for Specific Purposes, educational technologies, critical pedagogies, Culturally Responsive Teaching and Personal Learning Environments. In 2021, The English Language Specialist Program of the U.S. Department of State recognized Dr. Sun as one of thirty specialists who have made a lasting impact on the TESOL field since 1991. She has authored and co-authored books, book chapters, and journal articles, and serves as Chief Editor of the series Foreign Language Teacher Education and Development: Selected Works of Renowned TESOL Experts by Shanghai Foreign Language Education Press. Her forthcoming book, The Development of Personal Learning Environments in Higher Education: Promoting Culturally Responsive Teaching and Learner Autonomy will be published by Routledge in 2024. Yilin has delivered over 100 keynote/plenary presentations at national and international professional conferences..

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Prof. Paulo Matos

Instituto Politécnico de Bragança, Portugal

Paulo Jorge Teixeira Matos is a professor in the Department of Informatics and Communication at the Polytechnic University of Bragança, Portugal, and an integrated researcher at Centre in Digitalization and Intelligent Robotics (CeDRI) and Associated Laboratory for Sustainability and Technology in Inland Regions (SusTEC). He is actively involved in several business, industrial, environmental, and educational innovation projects. His expertise lies in the development of intelligent decision support systems, IoT, blockchains, and other cutting-edge technologies. He has been actively involved in the development of technologies that foster new teaching and pedagogical paradigms, particularly through the creation of collaborative work tools and intelligent assistants based on generative artificial intelligence.

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Assoc. Prof. Krerk Piromsopa

Chulalongkorn University, Thailand

Krerk Piromsopa is an associate professor of Computer Engineering in the Faculty of Engineering, Chulalongkorn University (Thailand). He holds a Ph.D. in Computer Science from Michigan State University and a M.Eng and B.Eng in Computer Engineering from Chulalongkorn University. His research interests include Computer Security, Computer Architecture, and Education Technology.

 

 

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Assoc. Prof. Fernando Remião

University of Porto, Portugal

Fernando Remião (FR), PharmD (1993), PhD (2002) is an Associate Professor with Habilitation (2015) at the Faculty of Pharmacy of the University of Porto (FFUP), and is currently Director of the Integrated Master's Degree in Pharmaceutical Sciences at FFUP. He is a Senior Researcher in the Toxicology Group of the Research Unit on Applied Molecular Biosciences (UCIBIO) and the Institute of Health and Bioeconomics (i4HB), having published more than two hundred scientific articles in the field. ORCID: https://orcid.org/0000-0003-1382-5119. He was Pro-Rector of U.Porto for Pedagogical Innovation (2014-18) and was/is member of many Erasmus+ projects related to the development of teaching and learning in higher education, by using Education Technology and Open Education Resources. Recently participated in/coordinated evaluation panels for University projects related to combating dropout and academic failure, as well as for Centers of Excellence for Pedagogical Innovation within the framework of Recovery and Resilience Plan funding.

 

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Assoc. Prof. Li Cheng

Beijing University of Posts and Telecommunications, China

Dr. Li Cheng is an associate professor and graduate student supervisor at Beijing University of Posts and Telecommunications (BUPT). Her research interests at present are computer-assisted language learning, digital humanities, intercultural communication and Teaching English/Chinese to Speakers of Other Languages. In the past five years, Dr. Cheng presided over/participated in nine research projects at the provincial and the university level. As a team member, she won the second prize of 2022 Beijing Teaching Achievement Award in Higher Education and 2021 Excellent Postgraduate Supervisor Team Award of BUPT.

 

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Assoc. Prof. Xiang Feng

East China Normal University, China

Xiang Feng is an Associate Professor of East China Normal University in the Department of Educational Information Technology and Shanghai Digital Educational Equipment Engineering Technology Research Center. He is also the Deputy Secretary of Information Technology Education Professional Committee for Primary and Secondary Schools of The Chinese Society of Education. Dr Feng have 2 years of postdoc experience in Alcatel-Lucent Shanghai Bell& Shanghai Jiao Tong University from 2018-2010 in telecom strategy development. He obtained his PhD in geography information system and master Degree in Computer Science & Engineering.
Dr. Feng is committed to education informatization research and services from 2010. In recent years, he is mainly focusing on the application of artificial intelligence in education, learning analytics. He has published over 20 peer-reviewed papers; contributed in 2 published standards in educational informatization in china; obtained 9 software copyright registration certificates; applied for 5 invention patents, and 2 has been authorized.

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Assoc. Prof. Eunyoung Kim

Japan Advanced Institute of Science and Technology, Japan

Eunyoung Kim is an associate professor in the Area of Co-creative Intelligence at the School of Knowledge Science, Japan Advanced Institute of Science and Technology, in Japan since 2017. She has a Ph.D. in Civil Engineering and master’s degree in international commerce. She has various education backgrounds and studied in Korea, USA, China, Germany, and Japan. She wrote numbers of journal papers and books and participated in several research and educational projects regarding learning process design for creating innovations, e-learning, facilitate creative and innovative idea generation, developing thinking skills, innovation workshop design, innovations in higher education, utilizing information technology for international development.

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Assoc. Prof. Osama Halabi

Qatar University, Qatar

Dr. Osama Halabi is an accomplished academic with over 21 years of experience in the field. Currently, he serves as an associate professor in the Department of Computer Science at Qatar University. Prior to joining Qatar University, Dr. Halabi held several positions, including the Fujitsu Endowed Chair at Japan Advanced Institute of Science and Technology from 2001 to 2003, a researcher at the Virtual Systems Laboratory at Gifu University from 2003 to 2006, and an assistant professor at Iwate University from 2006 to 2010.
Dr. Halabi holds an M.Sc. degree in Computer Science from Shanghai University and a Ph.D. degree in Information Science from Japan Advanced Institute of Science and Technology (JAIST). His research interests encompass haptics, virtual reality, augmented reality, human-centered computing, gamification, robotics, and interactive systems. Dr. Halabi has led and participated in numerous projects funded by the Japanese government, QNRF, and Qatar University. He has received international recognition for his research papers and has achieved success in prestigious technology competitions, such as the Microsoft Imagine Cup. A member of IEEE, ACM, Virtual Reality Society of Japan (VRSJ), and The Society for Art and Science in Japan.

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Assoc. Prof. Tao Wu

Zhujiang College of South China Agricultural University, China

Prof. Tao Wu is an associate professor at Zhujiang College of South China Agricultural University, specializing in technology-enhanced learning and artificial intelligence applications in higher education. His research areas include financial management, business decision making, technology-enhanced learning and AI applications in higher education. I am currently a member of the 13th Council of Guangdong Economic Forum and the first Council of Guangdong Hongkong, Macau Financial and Economics Higher Education Association. Prof. Wu served as the editor of the "International Journal of Distance Education Technologies"(IJDET) and" the International Journal of Web-Based Learning and Teaching Technologies"(IJWLTT) as an editor. His research focuses on the application of large-scale language modeling to optimize decision making in industry and education. Served as Conference Chair and Technology Committee for the International Conference on Education Technology and Computers(ICETC), 2021 - 2023.

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Assoc. Prof. Bo Qin

Shenyang Jianzhu University, China

Mr Qin had received his B.S., and M.S degrees in 2002 and 2007 between Dalian Industry University in China and Southampton University in England. Since 2008, he has worked with the Shenyang Jianzhu University in China.
He is currently an Assoc. Prof. His current interests are in the areas of applications of AIGC (Artificial Intelligence Generate Content) in Higher education, Design Education and Virtual Reality. He also holds a position of a lecture in Shenyang Institute of technology 2021/2023. He had published several papers of EI conferences which also had been publish by ACM, IEEE and SPIE.

 

Speech Title: Generative Artificial Intelligence in Advertising Curriculum: The Pedagogy and Learning Outcomes

Abstract: The value of Generative Artificial Intelligence (Generative AI) has been adopted in various areas. Such as art, software development, marketing, and so on. AI as assistance tool can analyze and provide the solutions to the complex problems in terms of its advantages. However, Generative AI education have not catch up the rate of AI technology development, especially students out of the computing fields, because teachers lack the teaching materials and experience for AI education and some students have not touched coding programs. The speaker will present some examples of Generative AI course in media school and design the advertising curriculums for undergraduate-level non-technical students. Hoping this speech could give some the practical guidelines for schools or teachers which want to improve the effectiveness of pedagogy and learning outcomes by Generative AI technology.

 



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Assoc. Prof. Hui-Yu Yang

Guangdong University of Petrochemical Technology, China

Hui-Yu Yang is an Associate Professor of Guangdong University of Petrochemical Technology. Her research interest includes mobile learning and educational technology. Her research works have been published in CALICO journal, International Journal of Mobile and Blended Learning, International Journal of Technology and Human Interaction, Australasian Journal of Educational Technology, International Journal of Human-Computer Interaction, Technology in Society, Educational Technology and Society, and Journal of Research on Technology in Education.

 

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Asst. Prof. Sadaqat Ur Rehman

University of Salford, UK

Sadaqat ur Rehman is an experienced computer scientist with more than 11 years of cutting-edge research and teaching experience in prestigious institutes including Tsinghua University China (ranked 12th in the world according to THE-2024), ETH Zurich Switzerland (ranked 6th in the world according to QS-2021), University of Salford, UK, Namal University and Sarhad University of Sciences and IT Pakistan. He has supervised numerous PhD, MS and undergraduate students in their dissertation. He has co-authored more than 70 research papers (1450 Google Citations), including in leading international journals and peer-reviewed international conference proceedings. He has designed and taught various courses both at Undergraduate (UG) and Postgraduate (PG) levels during his career. He regularly organizes timely special sessions and workshops for several flagship IEEE conferences. He is an invited reviewer for numerous world-leading high-impact journals such as IEEE Transactions on Circuits and Systems for Video Technology, IEEE/ACM Transactions on Audio, ACM Transactions on Sensor Networks, Speech and Language Processing, Neurocomputing, IEEE Transactions on Big Data, IEEE Access, Neural Networks, Scientific Reports - Nature. He is recognized as a Global Talent in the area of Artificial Intelligence by UK Research and Innovation Body and Royal Academy of Engineering.

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Asst. Prof. Daner Sun

Educational University of Hong Kong, Hong Kong, China

Dr. Daner Sun is an assistant professor and associate head at the Department of Mathematics and Information Technology, the Education University of Hong Kong (EdUHK), Hong Kong. Her research interests are mobile learning, STEM education, and higher-order thinking in technology-supported learning. So far, Dr. Sun has published more than 40 SSCI journal papers. She is the chair of the Special Interest Group of CUMTEL of APSCE (2022-23); She is the Associate Editor of APSCE official journal: RPTEL; and an editorial member of Educational Technology & Society (ET&S), Technology, Pedagogy and Education (TPE). She is a reviewer of SSCI journals and serves as a member of relevant societies and associations. Besides being the awardee of the APSCE Early Career Researcher Award (ECRA) 2022, she is also the awardee of Outstanding Performance in Research 2023, Outstanding Performance in Knowledge Transfer (Team) 2020, and Dean's Research Output Prize 2021 in EdUHK.

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Senior Research Fellow Feifei Han

Australian Catholic University, Australia

Dr. Feifei Han researches students' learning in different learning modes, such as online learning, blended learning, flipped classrooms, and computer-supported collaborative learning. She has over 100 peer-reviewed publications, including a single-authored book, 28 book chapters, 67 journal articles, and 21 conference proceedings. Attracting over 2,000 citations, her publications appear in high-quality educational technology journals, such as Computers & Education, The Internet & Higher Education, International Journal of Educational Technology in Higher Education, Journal of Computing in Higher Education, and Journal of Computer Assisted Learning. Her work has also been referenced by government agencies and non-profit organisations in different countries. She currently serves as a co-lead editor of Australasian Journal of Educational Technology. In a recent bibliometric analysis of studies in blended learning between 2013 and 2022, she is amongst the top four most prolific researchers and in the third place of the authors with the strongest citations in the field..

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Dr. Nashwa Ismail

University of Liverpool, UK

Dr. Ismail holds an MSc and a PhD in Education from the Southampton Education School and is a Fellow of The Advance Higher Education (FHEA). Her current role is as a lecturer in Digital Education and Innovation and the Academic-Pedagogical Lead at the Centre of Educational Development and Support (CEDS) at the University of Liverpool in the UK. Her area of expertise lies in bridging the gap between technology and pedagogy in the online learning environment through various pedagogical approaches, including Games-Based Learning (GBL). In research, she has actively participated in numerous national and international Technology-Enhanced Learning (TEL)-related projects in the Global South, including Indonesia, Kenya, Malaysia, the Middle East (Egypt, Kurdistan, Oman), Myanmar, and Thailand. With the increasing requirements to develop academics in the era of Artificial Intelligence (AI), she has led the delivery of a series of workshops in the Global South to equip academic skills and knowledge to embed AI in teaching and research. Furthermore, she is a qualitative researcher and teaches qualitative research methods, including Systematic Reviews and phenomenological approaches, and their applications using Qualitative Data Analysis Software (e.g. NVivo).

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Dr. Khoo Kay Yong

The University of Hong Kong, Hong Kong, China

Dr. Kay Yong Khoo holds an EdD in Education from the University of Hong Kong and serves as a lecturer at the master's degree level at the same institution, specializing in AI in education, Emerging Technology in STEM Education, and Multimedia in Education. Contributing significantly to the field, Dr. Khoo has co-authored and edited 10 uniquely designed book series tailored for schools. These series integrate toys and apps to enhance multimodal classroom learning. Additionally, he has played a leading role in developing classroom-learning software applications for teaching and assessment, fostering interactive smart teaching in schools.
Actively engaged in scholarly pursuits, Dr. Khoo has made notable contributions to his academic field through authoring journal papers, book chapters, and conference papers. His research focuses on the broad application of technology in education. Beyond academia, Dr. Khoo shares his expertise with the education services industry, having taught and consulted in this sector. Currently, he serves as a product design advisor to E-learn Dot Com Limited in Hong Kong and China. Dr. Khoo's recent research initiatives delve into the implementation of Augmented Reality in preschool education and explore generative multimodal AI in education.

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Dr. Santos Orejudo

University of Zaragoza, Spain

Santos Orejudo was born in Fuembellida (Guadalajara), in Spain. Degree in Psychology in 1993 (University Autonomus of Madrid, Spain), Phd in Psychology in 2003, University Autonomus of Madrid, Spain.
He is lecturer in the Department of Psychology and Sociology in the Faculty of Education at the University of Zaragoza (Spain). He has been Vice-Dean of Students at the Faculty of Education, Coordinator of the Master's Degree in Lifelong Learning in Multicultural Contexts and currently directs the Department of Psychology and Sociology and co-directs the United States Foreign Trade Institute Chair in Advanced Intelligence.
Dr. Santos Orejudo is Member of the Educaviva-Education and Psychological Processes Research Group since 2017. His research career began in the two groups that have converged in the latter, the Entrepreneurship and Coaching Group. Social and Personal Development (2012-2016) and the group Cognition, Language, Learning and Life Cycle. Developmental and Educational Aspects (2005-2011).

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Dr. Shijuan Wang

Hubei University of Education, China

Dr. Shijuan Wang is a lecturer at Hubei University of Education. She holds a Ph.D. in Educational Technology from Tokyo Institute of Technology. Her research focuses on creativity development, science education and science communication, and the development of primary and secondary school teachers. Dr. Wang's research has been published in several peer-reviewed academic journals. Her recent work has focused on digital campus construction, remote teaching, educational equity, and the application of information technology in the professional development of primary and secondary teachers. Dr. Wang’s work has been well-received in the field of education, and she continues to explore innovative ways to enhance the teaching and learning.

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